Examining what factors influence food choices and preferences in adults
Dr Suzanna Forwood
Institution or company
University of Cambridge
In this study we hope to improve our understanding of the factors that influence food choices and preferences in a normal range of adults.
Participation: For this study we recruited healthy volunteers from the Cambridge BioResource. The study involved a single session lasting approximately 20 to 30 minutes. Participants completed computer based tasks and questionnaires.
Organisation: The research is being conducted by the Behaviour and Health Research Unit at the University of Cambridge. The Behaviour and Health Research Unit is funded by the Department of Health.